The Food industry in Russia today has become one of the leading sectors of the economy. Throughout the country there are thousands of companies of such specialization. Is no exception in this regard and Sverdlovsk oblast. The agro-industrial complex of the region developed well. One of the largest enterprises in the sphere of livestock in the area is poultry ‘produces’.
This Is a poultry complex near the small town of Asbestos. Ecological cleanness of manufactured products — this is definitely one of the advantages of the enterprise. Poultry ‘produces" the address is the following: Asbestovskiy g/o, town of reftinskiy, St. Gagarina, d. 1. That is, the factory is far away from all sorts of large industrial enterprises. Even no busy roads nearby is not.
Based poultry ‘produces’ was in 1981 Feed for chickens at the time the company purchased on the side. Later, in 2001, the factory management has taken the decision to hire a large plot of land in Kamyshlov district. This was done to growing crops and processing them into feed for poultry.
In 2008, part of the factory was also Asbestovskiy livestock farms specializing in breeding cattle. Currently, therefore, the company is able to supply the market not only poultry meat and eggs, but also milk. Also owned by the factory complex, being breeding for the purpose of selling producers of other agricultural societies and private individuals.
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In 2011, poultry ‘produces’ became a joint stock company. Its Director at the moment is N. V. Toporkov. Like some other food industry enterprises of the Sverdlovsk region, ‘produces’ is related to the strategically important objects, the main purpose of which is ensuring food security of the population in the region.
In the first years after the opening of the poultry ‘produces’ was released not too many products. In the 80-ies of the last century, its design capacity was only about 13-15 thousand tons of poultry meat. In the new Millennium the management of the factory was developed by an ambitious program for its development and modernization. For the plant was provided with modern equipment. In addition, introduced new techniques of breeding birds. Through these measures, to date the capacity of the complex has increased up to 60-80 thousand tons per year.
The range of the complex by 2017 included:
Supplies of Reftinskaya poultry farm on the market and all sorts of culinary products.
The Main products of the factory are, of course, chicken, offal and semi-finished products from it, as well as eggs. But, as already mentioned, this enterprise supplies to the market and the milk. The implementation of this product allows the factory to further improve its economic performance. The main partner for the supply of such products, the plant is the company "Dairy grace". It is at this company is the packaging and processing of milk reft.
For several years the company shows steady growth in production. So, in 2013 net profit of the plant was 40,68 million rubles, in 2014 - 45,83 million rubles, in 2015 - 69,28 million R. Thus, ‘produces’ can be considered a quite profitable enterprise. However, things in this factory, unfortunately, are still not as smooth as I would like.
The Associated problems of the enterprise, primarily with the change in leadership. The current Director of poultry ‘produces’ H. Toporkov has been repeatedly criticized his predecessor V. Valchuk. The latter, for example, sent to the Minister of agriculture of Sverdlovsk area documents on artificial overstating of profits in the enterprise.
On a Later date, the former Director accused the organization of deliveries to the factory poor quality fodder at inflated prices with the purpose of extracting benefits for himself. Criminal prosecution against V. Valciuko was discontinued only in connection with the Amnesty.
In 2017, the company was included in the program of the Sverdlovsk region for the year. This management decision in the region caused discontent of some deputies. Questions from deputies arose primarily in connection with the stated enterprise value of 700 million rubles. Many members considered this figure too low.
Despite the difficulties, OJSC Poultry farm "Reftinsky" continues to evolve. The company is constantly implementing programs aimed at increasing productivity and ultimately profitability. So, for example, the factory withinthe personnel policy is being implemented a new project aimed at motivating employees. The program's goal is to eliminate the disadvantages such as:
Measures to address these problems at the factory accepts the following:
The Opinion came on the market in Sverdlovsk region poultry meat and semi-finished products of this manufacturer consumers have been ambiguous. So, there are almost as enthusiastic, and extremely negative reviews about products. Produced in a factory chicken dumplings, for example, is praised almost without exception Housewives. Many believe that in this price category they are the most delicious of all sold in local stores. Like dumplings ‘Produces’ consumers primarily for the fact that they when modeling it lay minced chicken, not soy. When cooking this product did not fall apart.
The Negative reviews about the products of such enterprises as Reftinskaya poultry farm, associated primarily with its freshness. This applies particularly to chicken. Many buyers complain, for example, the rotten smell purchased carcasses, supplied by factory, or journals. Moreover, sellers of the shops claim that such low-quality products coming directly from the company. Many consumers believe that the factory from time to time simply counterfeited date of issue meat and offal.
Article in other languages:
AR: https://tostpost.com/ar/business/535-reftinskaya.html
BE: https://tostpost.com/be/b-znes/882-aat-ptushkafabryka-reftinskaya-ap-sanne-adras-pradukcyya.html
HI: https://tostpost.com/hi/business/535-ojsc-reftinskaya.html
JA: https://tostpost.com/ja/business/534-ojsc-reftinskaya-description.html
PL: https://tostpost.com/pl/biznes/885-oao-drobiarski-reftinskaya-opis-adres-produkty.html
TR: https://tostpost.com/tr/business/888-jsc-k-mes-reftinskaya-a-klama-adresi-r-nler.html
UK: https://tostpost.com/uk/b-znes/884-vat-ptahofabrika-reftinskaya-opis-adresa-produkc-ya.html
Alin Trodden - author of the article, editor
"Hi, I'm Alin Trodden. I write texts, read books, and look for impressions. And I'm not bad at telling you about it. I am always happy to participate in interesting projects."
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