What is CTR and how to use it to make
CTR (click through ratio) – is a term that generally is not transferred. It “clicks”. This is very important. In recent years, many wonder, what is CTR. Initially it was used on banners, but when there was the gr...
the Concept of "personal brand" in many ways similar to the term “reputation”. What does it mean? Speaking in simple words, it's how people perceive you as a personality, entrepreneur, representative of a soc...
The logo on clothing, embroidery, thermal printing, screen printing
Many companies, in order to emphasize their individuality, would impose a mandatory dress code. Somewhere, this term denotes exclusively the business style of the clothes made in certain colors, somewhere wearing some merchandise ...
Internal advertising: types and characteristics
On television, on radio, on the streets and in elevators every day everyone sees a few dozen ads which tells about the product or service. Inadvertently or purposefully, but thanks to this method of communication people acquire th...
How to make an effective brochure
If you want to attract a large number of potential customers, performs booklet products will be simply indispensable! How to make the brochure interesting and readable, how to get people offer services or goods? There is a simple ...
How to make the newsletter via Email by yourself?
the e-mail is considered as a convenient and inexpensive way to attract customers. It is actively used by Internet entrepreneurs and not only. How to make the newsletter via Email as to improve its efficiency, what myths are assoc...
The decal is what? Features, advantages and disadvantages.
One way to create a unique and colorful promotional products is the decal, the application of which may be virtually any solid surface. This method of creating images on various products are quite popular among consumers. For exam...
How to use the package as advertising?
Plastic bag – this is the usual thing in the eyes of each person. It is not evident, but it is always in the limelight. Advertising on the media can be a great opportunity to promote their products. Use a few tips in order t...
Promotional activities - the science
Advertising - a kind of non-personal forms of communication. It is done with the help of the media. Advertising is designed to implement various tasks of enterprises (usually in terms of increase in profit). Paid from special fund...
The functions of advertising and its effect
Advertising has become an integral part of our lives. We encounter it in any field. Thanks to advertising we can learn about the novelties and peculiarities of goods and services. The famous phrase “advertisement – the...
All publishers work with clear rules of design books. They are General and shall be executed by all authors. In order to independently organize the work, you must be aware of a certain set of rules. In this article we will look at...
a Business card is an integral part of doing business. Every entrepreneur who wants to his company knew all the business partners, should have it. Of course, you can show a creative approach – to change the format of the bus...
Shocking outfits from Vivienne Westwood
Brand Vivienne Westwood has released the first collection of women's clothing in 1981. Nowadays fashion designer introduced the world to a line of men's clothing, women's dresses, shoes and handbags, jewelry. The huge popularity h...
The name of the product and its value for successful trading
Everyone knows the saying: “As the ship call, so it will float”. This principle accurately reflects how important the role of proper name of the product when promoting it on the market. There are entire volumes on mark...
What is a brochure today? How to make a brochure by yourself?
it is Impossible to imagine modern life without advertising. This is the main part of the marketing system, without which no world-famous company could not achieve growth of sales and fame. To improve the competitiveness of their ...