Products of Procter & Gamble, which has conquered the world

Today, probably, any man can not imagine a day without deodorant, soap or toothbrush. Household chemicals – an indispensable attribute of every home. Now on the shelves in the shop a huge selection of powders, gels, detergents and cleaning products. You can easily find a product that solves any problem in the house — whether it is stains on clothing, stubborn fat on the stove or prone to splitting hair. All this we owe to two remarkable men, William Procter and James Gamble. They are still in the middle of the 19th century founded a company to produce goods for the house — Procter & Gamble.

Why her?

Now the company occupies a leading position in the consumer market and 20th in the Fortune 100. Has over a million shareholders, about 150,000 employees.

Procter & Gamble — world-scale company. Its head office is in America, in Ohio, and investors – more than 75 countries. Products of Procter & Gamble high quality and affordable. The products have won the trust of consumers around the world. The company not only takes into account the needs of customers and embodies their desires in a new, improved products. Also Procter & Gamble is the founder of the “system brand”. More than 3,000 brands of the company are sold in almost all countries of the world, and the income for the year exceeds $ 76 billion.

Main areas of activity

Today the company represents about 50 trademarks. Its activities are focused in three main areas:

• Products for body care;
• Household chemicals;
• Health products.

Household chemicals Procter & Gamble provides almost half of annual turnover of the company.

In our country, Procter & Gamble came in the early 90-ies. Its products are divided into two categories: goods for personal use and professional use. The second will include products of large volume, intended primarily for corporate customers. Dry cleaning services, guest houses, hotels, motels.

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Products of Procter & Gamble

The Most popular brands of Procter & Gamble

• Chemicals and products for the home — Ariel, Charmin, Comet, Mr. Proper, Lenor, Dreft, Pampers, Ace, Duracell, Fairy, Ambi Pur;
• Care — Head & Shoulders, Tampax, Blend-a-med, Wella, Gilette, Garnier, Braun, Old Spice, Naturella, Olay, Wella, Mach 3, Always, Shandy.

In addition, through intermediaries sells the following products: chips, Pringles, drug Vicks, Max Factor products.

Products of Procter & Gamble today not only in the consumer market. The main competitors for the production of products are:

• Colgate, Palmolive, pet food Hill’s;
• L’oreal Paris;
• Schwarzkopf/Henkel;
• Unilever;
• Kimberly-Clark.

Very izvestnymi in the company are the products of Oral-B and Blend-a-med. Because the teeth of each human being require attention, gentle care, quality of care, and the products of these brands will help solve many of your problems. Is tooth decay, tooth sensitivity, stones, plaque, unpleasant odor. Trademarks offer the following products: toothpastes, regular and electric brushes, floss, mouthwash. Manufacturers guarantee the high quality and positive results within a few weeks of using the product.

Quite a broad target audience of the products of Gillette. She is in demand as young boys and adult men. Its products for a clean and smooth shave conquered the whole world. This razor, antiperspirant (gel, solid, in the form of sprays), the means before and after shaving for all skin types, eau de toilette. Technology Gillette's unique.

Development and improvement of products

Procter & Gamble actively cares about the environment. Constantly in search of alternative methods of waste disposal. Since the production and use of products often generates solid waste, the company adheres to three new safe methods:

1. Significant reduction of waste during operation.
2. Development of an improved packaging, which in turn minimizes waste.
3. Introduction to policy price rates. That is, the support of the authorities and bodies which try to optimize the system of waste, setting pricing rates.

Safety and non-toxicity of products representatives of Procter & Gamble. The CPS also issued in the summer of a decree on the withdrawal from sale of certain products. For dishwashing detergent, powders.

Even now, many wonder about the conformity with safety standards, all products the Procter & Gamble completely meets the sanitary standards and requirements.