Ability to organize the event – an important skill for everyone today. For a musician concert – the main format of his work and source of income. Many creative people have resorted to the help of professionals. Agents and managers know how to organize a publicity campaign to find the resources to sell tickets. The task of the artist – to ignite the room with their enthusiastic work. In the history of art was a natural symbiosis of musician and Manager.
What to do if there is no possibility to hire a professional agent? How to organize the concerts? To start, decide their priorities. You want to hold a charity concert? Or just share the results of their creative work? Your goal-to earn money? The choice of tasks depends further action.
The easiest option – you want to acquaint friends with my music. How to organize concerts in this case? It is easiest to hold the jam session. House concerts have been very popular in the USSR in the second half of the last century. Moscow and St. Petersburg rockers didn't get on with the official culture and were forced to act secretly.
In those days there was a tradition of the house concert. Several musicians played on acoustic instruments. Sound equipment was not used. The audience was small. They were free to talk with musicians, and often the concerts were moved to the feast or just a friendly conversation.
Today within the appartment it is possible to use recording equipment. And speakers and amplifiers disturb public order and prevent the neighbors. The exception – a private household. For carrying out of the appartment do not need official permission, hall rental, advertising, in General, any costs. Enough free space, which will be donated someone of your friends. Minus of the appartment only one – a lack of income.
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How to organize concerts, if you want to raise money for a good cause? Urgently need a small amount? Contact your friends and acquaintances. But instead of corny to ask for a loan, organize a concert feast in his apartment. Let it be a small party. Tell the audience about your issue or arrange a presentation of the project. Install a box to collect money. She needs to look bright and attract attention. For those who prefer electronic payments, you must print the Bank details. Hang a sheet in a prominent place and give each one present.
Consider the possibility of control friends for your expenses. They need to understand what will their money. How to organize concerts for charities and non-profit organizations? Here, a simple jam session can't do. You must attract a lot of funds. Therefore, we need a competent advertising campaign.
Define your target audience. Studies show that donating to charity people of all ages and social backgrounds, but most of all – young men and women after forty. Both categories of citizens belong to the middle class. Unfortunately, this is a completely different target audience. Create advertising campaign is not possible.
How to organize a charity concert to define its target audience? Do your research. Start with the experiment. Try to conduct an advertising campaign in the main square of the city. It may look like different. Give passers-by leaflets and free demonstration recording artists. Entertain people walking around, and they will be grateful for that. You can arrange a small auction. Selling hand made toys, unassuming drinks, calendars, magnets and all sorts of other little things will attract the attention of the townspeople.
Please note who donates more than any other. You can bring to the study of the special observer. So you determine your target audience. Such promotion requires the investment of considerable resources. To avoid this, try to attract volunteers.
The Target audience are studied. But how to organize a concert? The next step – image and repertoire of artists. Learn the musical tastes of your future audience. It's enough to hold the monitoring of social networks. Note the profile of the community. For example, ladies middle-aged gather in groups dedicated to the family, children, recipes. Check to see what other communities they belong to, post if music. Your group has bikers, hipsters, yuppies, and members of other subcultures and social strata of society.
The Musical tastes of the target audience are studied. Before you organize a concert, introduce artists to the repertoire. Together with the musicians, make a list of songs in sequence. Don't forget that the concert should be sharp & ndash; for quick product should certainly slow. Turn on the performances of other genres: dancers, comedians, circus performers. Men's rooms should alternate with the female. Don't forget that this event lasts more than one hour. Don't take breaks between chapters. Otherwise, after the intermission you will be missing the audience.
Attention should be paid to the appearance of the artists. If you are interested in learning how to organize concerts, take care not only about the costumes and makeup of the group, but also about their demeanor on stage. For a young audience relevant dramatic movements and extravagant appearance of the musicians. The audience age will not like it. They will appreciate the calm and contemplative mood of the event. You also need to take care of rent quality sound equipment, hiring a professional lighting technicians and even to control the cleaning of the auditorium.
How to organize the concerts? It is rather difficult. Among managers and organizers of the popular popular expression: “I Want everything to be good – do it yourself”. This wise aphorism captures the main problem of all managers. Find executives – one of the most difficult tasks. Therefore, the organizer with the necessary assistants, supervising different areas of work. It is advisable that you fully trust those people.
As you know, creativity and discipline-the concepts are incompatible. Exceptions to this rule are rare. Artists can give a lot of trouble. Want to know how to organize concerts in your city? Achieve success in the field of producers. Earn money for themselves and artists. And then you will be treated the best musicians. One should choose the most talented and disciplined. Then success is assured.
A Separate problem – the rent of the hall. Well if the city is the Palace of culture, club, stadium, Philharmonic or anything like that. And you have the money for rent. If there is no professional concert hall, it is necessary to include fantasy. Want to know how to organize a concert band, a performing rock or pop music? The creative team needs in the rehearsal room. Most likely, a roomy garage or warehouse where they meet regularly. You can Refine this space and hold a concert there. Every city has a large warehouse or manufacturing facility. It must be a good clean up. And then he'd be perfect for a rock performance.
How to organize a concert, tell the practice of holding festivals of contemporary art. Often they are on the territory of abandoned factories, decorated in the loft style. Huge room almost do not have partitions. Functional areas are allocated only meager decorations. Musical performances are held in the small hall. Here are exhibition installations, souvenir stalls and canopies with fast food. Try to adopt this practice. Rent part of the premises to merchants. For this we need to have official permission. To get it, will have to work hard. But the profit you provided.
Well on the entrance hall to arrange the sale of CDs with records of the group. If the group is famous only in your city, it is likely that the Internet of their music yet. Just no time to upload. So fans will gladly buy the songs you like. The concert in abandoned industrial premises can cause some problems. For example, you may not have sockets for the connection of audio equipment. All possible problems should be studied carefully long before the concert. And try to eliminate them. A good Manager can foresee all possible difficulties in advance.
How to organize a concert of a star? And what number are restricted to the amount of the fee? Such a question...
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Alin Trodden - author of the article, editor
"Hi, I'm Alin Trodden. I write texts, read books, and look for impressions. And I'm not bad at telling you about it. I am always happy to participate in interesting projects."
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