Skechers sneakers: the historical path, their advantages and types

Skechers running Shoes produces the well-known American brand that specializiruetsya in the production of shoes the youth category. Thanks to a focused class that their attention on appearance, the company tries to follow the latest fashion trends and implement in their products the latest developments of our time.

Insight into the history of the brand

Such a great personality like Robert Greenberg, in the near 1983 he founded the production company shoes, which for a long period competed with the popular market giants — Nike and Reebok. But with the advent of 1991, the condition of the company deteriorated, and its founder made a rather difficult decision to sell the company.

After receiving a £ 100 million profit he and his son decided to continue its work on the American and world market, founding a new company with sensational today in the name of Skechers.

Since 1995 around the world began to open specialty shops. And already in 1998 the world saw the first collection of athletic shoes became extremely popular, a shining example of what are Skechers running shoes today.

In late 2000, was designed by iconic sneaker — with the sensational Shape Ups semi-circular sole. Thanks to its innovative shape during walking creates an interesting effect, combine with the swing of the gluteal muscles. Their technology allows you to correct the problem of excess weight and improve circulation.

Development and popularity of the company in modern times

The Huge popularity was brought to the brand advertising campaign with participation of world celebrities. For example, in early 2000, this company became the famous pop diva — Britney Spears and Christina Aguilera. After some time the main characters in the advertising campaigns of the brand has been not only singers, but also basketball players or actors. Among their number, and Kim Kardashian, which is associated with the legendary model sneakers Shape Ups, the face of the advertising campaign last she became.

Recommended

Body decoration - a tattoo on her back

Tattoo, or as they are briefly called – tattoo designs – the application is very stable picture on any part of the body through the lung local injury to the skin sections to be entered under it coloring pigment. Refers to the adornments o...

925 silver gold: description, cost, and interesting facts

Before you move on to what is a 925 hallmark, is to answer the question – what is meant by the General notion of a “sample”?overall it – established by GOST digital value, which is determined by the amount of the contained pre...

Zirconium (metal): medicinal properties and application

Cubic Zirconia – a steel-gray metal with a yellowish tinge. It is obtained by melting zirconium waste and ore concentrate.cubic Zirconia: prices, GOST, descriptionDesignation – GOST 21907-76. It is ductile and malleable (almost like gold)...

Varieties of shoes

The Main lines, which focuses on youth a category of customers, are as follows:

1. Sport — it is Skechers running shoes, which eclipsed its popularity in other types of shoes. They are the perfect and safe choice for an active holiday or doing your favorite sport. Almost all models in this series provided a system that supports the foot and torsion stabilizer.
2. Active — shoes, through which an active lifestyle in everyday life becomes possible and is very comfortable.
3. USA — the shoes of this variety have an attractive appearance that can easily match with the style kezhual.
4. Double — a hallmark of this Shoe sole is high and natural materials, providing the overall tandem heat for its owner.
5. Comfort — is a line of shoes that provides convenience and comfort of being in her feet, making fatigue and other unpleasant moments are excluded altogether.
6. Kids — the children's shoes category, which is aimed at children, due to the latter takes into account all the anatomical features of the foot in conjunction with attractive design.

Skechers running Shoes reviews

1. This Shoe is perfect for running in the streets, and the treadmill, because its fundamental factor is the sole. In its production taken into account all the anatomical requirements, including excellent clamping feet and perfect cushioning. The abrasion is minimal compared to similar models from other brands.
2. Skechers running Shoes — it was love at first sight, because due to their appearance, the leg appears visually smaller than it actually is. Softness and comfort during prolonged walking felt greatly facilitate this process, making it more comfortable and enjoyable. Among their advantages, one of the first places the ability to resist cleaning and washing even in a washing machine.