Length Description tag for Yandex and Google


2018-03-18 17:25:55




1Like 0Dislike


Today on the Internet there are millions of different websites. Every owner of the Internet resource is trying to be the best and go to the top on search queries. It is because of such competition there are new methods of seo-optimization.

Perhaps many users have forgotten, never knew or just didn't want to fill in the description, with the right approach can increase the number of visitors. Let's look at: what it is, what should be the length of meta description and how to write a qualitative description of the page.description length

What is meta description

Descripcion – is an HTML tag. It usually contains a description of the page on which delivered. As you may have guessed, this tag must be installed on every page.

Why is this tag so important

The Description will appear in search queries (below the name of your website) and social networks. If you will be able to optimize descripcin, you will be able to raise the number of visitors to your website. Also if this tag is well written, then more people will want to go to your site.the length of the meta description

Does the meta tag description for ranking in Yandex and Google?

The length of the description itself and the meta tag do not affect ranking of sites. It is possible to learn from official sources of Google. Unfortunately, it is not known as Yandex takes into account descripcin.

Description in Google

So, let's consider descripcin different sites. For example, type in Google in the search terms “description”. What do we see?length of the tag description

On the first site there is a description of the page. It's just one sentence that can answer the user's question.

Consider a second website. There is no HTML tag description, as Google itself selected a suitable offer from the article. Of course, it also displays the detailed information, which can help the user, but not always.


How to get out of

How to get out of "Skype" on the "Android" and not only

How to get out of "Skype" "Android"? This question bothers many users. The thing is that the messenger is not so difficult. But there are features that are only for mobile versions. To log out of Skype in this case more difficult than it seems. But i...

Kingo ROOT: how to use the program to gain administrative rights on Android

Kingo ROOT: how to use the program to gain administrative rights on Android

The Gadgets on the platform Android regained the lion's share of the market. Developers are continually perfecting the OS, trying to fit the needs of the users, but from year to year admit palpable mistake: forbid the owner to "stuffing" of his gadge...

How to get from Stormwind to Tanaris: practical tips

How to get from Stormwind to Tanaris: practical tips

World of Warcraft is an iconic MMORPG, uniting millions of players around the world. There are many locations and puzzles, secret trails and larger, but rather dangerous paths. Sooner or later, every player chose the side of the Alliance, we have to ...

Remember, if you don't optimize, descripcin or leave this field empty, the search engine automatically will make one. Of course, it may not display the complete information needed by the user.

Another important point. In the preparation of descripshun you must enter the keywords and highlight them in bold. Just do not overdo it, since a large number of key words can only harm.

Size descripshun in Google

The Length of description should not be very small. If this tag is less than 50 characters, it just does not appear, even if there will be key words.

The Maximum length of the description must not exceed 140 characters. If it is possible to display the user's query, Google will show the first 140 characters, and then insert the ellipsis. Unfortunately, you can't write, descripcin more valid values, so the valid length Google description should contain the keywords, and your thoughts.

Description in "Yandex"

In "Yandex" different technology and selection of information for forming the description of the article. In this case it occurs a little less often than Google. You can see that the first site contains descripshun, and the second is not. Like Google, Yandex generates the description from the information on the page if you don't write your own, or it will not display the user's query. To a person it easier to find useful information, the keywords will be in bold.length description google

Size descripshun in "Yandex"

Long description for "Yandex" is formed according to different criteria. However, it should not exceed 200 characters. Optimal description length is about 140 characters. If this tag exceeds the permissible size, "Yandex" it will shorten. If it gets too short, it's a search engine it's not going.

Do I Need to issue a description?

Of Course, many website owners are concerned with the question: “we Need to make a description?” unfortunately, it is not a clear answer. Because if we consider the sites, you can see that not everywhere it is present.

For example, consider sites that are in the top 10 at the request of «money online». Some of them is absent, descripcin, and because they occupy a leading position in high-frequency demand. How can this be? Perhaps search engines is not much to find fault with this, since they themselves can make sniper for the page.

But still many web masters believe that with the right design, descripcin you can increase the traffic to your site.

A Compromise solution

You May not have the time or skill to write high-quality, descripcin. In this case, the HTML tag to insert the lead paragraph of the article. Of course, the length of description should be similar to the replacement. Descripcin must be correctly written to increase website traffic.

How to write a proper descriptionlong description for Yandex

As we have seen, description – this is a short description of the page. If it is qualitatively written and will appeal to users, they will go to your site, if not, then the competitor's site. You need to understand that with the creation of descripshun it is necessary to focus not only on the search engine robots, but for regular people who all will read this.

  • The description necessary to insert the main keyword. It should be noted that there is no need to spam keywords. As this will have a negative impact on your website.
  • To attract the attention of users, use keywords at the beginning of descripcin.
  • It is Worth remembering that the length of the description should not exceed 150 characters to the search engines it does not cut it. Also you should not write less than 80 characters, as Yandex or Google will simply reject your descripcin.
  • Description is to entice users. If you write an interesting text, which will attend any calls to action, then this will significantly increase attendance of your resource.
  • If you created your online shop, then in the description you can write the various trade offers. So you are interested in user before it will go to your site.
  • As mentioned earlier, not worth it to spam keywords. If you will do this, the search engines in the best case simply will not put your description in the worst – will block the site.
  • Descripshun must be unique. It is not necessary to use the same text on multiple pages.
  • Try something new. After the preparation of the description follow the transitions of users. If the attendance page does not increase, try to write new text.


Length of the description tag and the text in it play an important role in the optimization of the resource. To write a qualitative description of the page, you must use the rules that we have considered. If you are going to write description, you can use the lead paragraph, however, it is also necessary to optimize. Do not leave the field under the meta description is empty, so you will not be able to obtain a large attendance of the resource.


Article in other languages:

AR: https://tostpost.com/ar/computers/13867-length-description-tag-for-yandex-and-google.html

BE: https://tostpost.com/be/kamputary/24790-da-zhynya-tega-description-dlya-yandeksa-google.html

DE: https://tostpost.com/de/computer/24809-die-l-nge-des-description-tags-f-r-yandex-und-google.html

ES: https://tostpost.com/es/los-ordenadores/24836-la-longitud-de-la-description-de-la-etiqueta-de-yandex-y-para-google.html

HI: https://tostpost.com/hi/computers/13884-yandex.html

JA: https://tostpost.com/ja/computers/13887-yandex-google.html

KK: https://tostpost.com/kk/komp-yuterler/24778-zyndy-y-description-tegt-sh-n-yandeks-pen-google.html

PL: https://tostpost.com/pl/komputery/24704-d-ugo-description-tagu-yandex-i-dla-google.html

PT: https://tostpost.com/pt/computadores/24713-comprimento-description-tag-para-o-yandex-e-para-o-google.html

TR: https://tostpost.com/tr/bilgisayarlar/24781-uzunluk-description-etiket-yandex-ve-google.html

UK: https://tostpost.com/uk/komp-yuteri/24759-dovzhina-description-tega-dlya-yandeksa-google.html

Alin Trodden - author of the article, editor
"Hi, I'm Alin Trodden. I write texts, read books, and look for impressions. And I'm not bad at telling you about it. I am always happy to participate in interesting projects."

Comments (0)

This article has no comment, be the first!

Add comment

Related News

FIFA Manager 15 will come?

FIFA Manager 15 will come?

FIFA Manager — a mega popular series of computer games in the sports genre of economic simulator. The first game of the line was released back in 1997. Since then, the guys from the German Studio Bright Future GmbH and publi...

How to whiten teeth in Photoshop in two minutes

How to whiten teeth in Photoshop in two minutes

To the photos you have always been able snow-white Hollywood smile, with such must either be born or make it to the dentist. Alas, not so lucky and rich, so the output remains the same – Photoshop. Teeth whitening in the edi...

EMZ: how to open this format

EMZ: how to open this format

Today we talk about the EMZ format. How to open data with a similar extension that we describe below. We are talking about compressed enhanced Windows metafile. The developer of this standard, the Corporation is “Microsoft&r...

Laser MFPs Brother DCP-1510R: user reviews, specifications and features

Laser MFPs Brother DCP-1510R: user reviews, specifications and features

Multifunction device intermediate level with good printing quality, high printing speed – Brother DCP-1510R. Reviews about this peripheral solution, its technical parameters and other important information about it is contai...

Ear-plugs: the best model, review, rating, how to put

Ear-plugs: the best model, review, rating, how to put

quite Often there are people who listen to their favorite music at very high volume that is not like the others. This problem can easily solve modern ear-plugs, the best of which is highlighted in the article.They are a good way t...

Details on how to bind in

Details on how to bind in "KSS medic"

a Large number of players in Counter Strike Source (this applies to both novices and professionals alike) might have noticed various strange phrases in the chat. For example, we can cite the most popular of them !bank,!medic guns....