Why half the eggs to smear toothpaste? Experiment for kids with egg

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2018-03-21 03:22:10

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On the TV screens you can see is not entirely clear to the average consumer advertising, in which dentists conducted an unusual experiment with a simple chicken egg. In essence, this demonstration — why half the eggs to smear toothpaste? Let's try to answer this question from the point of view of scientific knowledge.

Publicity stunt or reality?

Today, many manufacturers of toothpastes have adopted the so-called trick with the egg, using it in commercials. But the mastermind behind this marketing move is “Blend-a-med". It was first shown to consumers this experiment. In the video, the dentist offers smear one side of the eggs with toothpaste, and another to leave as is. You then lower it into the fluid, similar to the one that is in the mouth. Getting through the day the egg from the liquid, the doctor demonstrates to the audience the following result: the half which had been smeared with toothpaste, remained firm and white and the other was soft.

All is clear, but how it believable? Try to figure out why half the eggs smear of toothpaste.

Why half of the eggs to smear toothpaste?

What's the point?

What is the meaning of such advertising, which wanted to demonstrate to the manufacturer? Why half the eggs to smear toothpaste, and the other to rest? With the help of this marketing move, the seller focuses on how their means for cleaning the teeth and protects the enamel. With the side where was toothpaste, the shell remained rigid and white, and with “unsecured” is completely dissolved, changed color. The manufacturer demonstrates to the audience how their product will take care of the teeth and that can be, if you do not use this toothpaste.

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Here's a simple idea has become a legend in the advertising world. Thanks to this move, the demand for the advertised product increased significantly. And like commercials, and began to produce other manufacturers of toothpastes.

to smear half of the eggs with toothpaste

What happens to the egg in the vinegar?

Let's see what actually happens. I hasten to upset unsuspecting viewers — everything in this video is true. First, in the acidic environment the shell will not be able to remain white even if you put half of the eggs with toothpaste; and secondly, we have in the oral cavity is still not pure vinegar, so the worry that the teeth in the nearest time will become soft if you do not use the product advertised — this is pure marketing gimmick.

Then why did half the eggs to smear toothpaste that will actually happen? Truth in advertising is still there — toothpaste that contains fluoride and calcium, do a little will protect the shell from damage. But quite a bit! The effect, which is demonstrated in the advertisement, namely a white solid of the shell to achieve in reality is impossible. The egg will noticeably soften and change color, no matter smeared it with toothpaste or not.

However the difference between the two halves will be visible. Therefore, it is possible to offer to perform such a simple experiment with children. So the kids clearly acquainted with the toothpaste, the necessity of its use. On how to do this in detail below.

Why smear half of the eggs with toothpaste?

Experiment for kids

Through this practical study, the children will understand how important it is to brush your teeth. For the experiment will need the following materials:

  • Raw egg (1 or 2 pieces);
  • Any toothpaste;
  • Brush;
  • Glass jar with lid;
  • Vinegar 9%.

Take a baby chicken egg. For purity of experiment we propose to use 2 pieces — then the result becomes clearer to the child. We offer child spread one egg (or half) of toothpaste with a brush. Another (or second half) leave unchanged. Both eggs are gently lowered into a glass jar, pre-filling back the vinegar, cover. Babe is bound to ask an adult about what to smear half of the eggs with toothpaste. The answer to this question, he will receive at the end of the experiment.

Now you need to wait 12 hours. Then you need to remove the eggs from the acid environment. What happens? And this:

  • Raw toothpaste the shell is completely dissolved. The egg will change color, become soft and “Jumpy”;
  • In another shell will be much thinner, but not dissolved completely.

Thus, after analyzing the results, we can answer the original question about why half the eggs smear of toothpaste.

half of the eggs with toothpaste

In our article we have shared the idea interesting educational experiment with children. In addition, he explained why half of the eggs to smear toothpaste, what is it for and what results to expect.


Article in other languages:

AR: https://tostpost.com/ar/health/11917-why-half-the-eggs-to-smear-toothpaste-experiment-for-kids-with-egg.html

BE: https://tostpost.com/be/zdaro-e/21323-navoshta-palovu-yayk-mazac-zubnoy-pastay-eksperyment-dlya-dzyacey-z-ya.html

DE: https://tostpost.com/de/gesundheit/21330-warum-die-h-lfte-der-eier-schmieren-zahnpasta-experiment-f-r-kinder-mi.html

ES: https://tostpost.com/es/la-salud/21348-por-qu-la-mitad-de-los-huevos-de-manchar-pasta-de-dientes-experimento-.html

HI: https://tostpost.com/hi/health/11926-why-half-the-eggs-to-smear-toothpaste-experiment-for-kids-with-egg.html

JA: https://tostpost.com/ja/health/11928-why-half-the-eggs-to-smear-toothpaste-experiment-for-kids-with-egg.html

KK: https://tostpost.com/kk/densauly/21311-nege-zhartysyn-zh-myrt-a-mazat-t-s-pastasymen-eksperiment-sh-n-zh-myrt.html

PL: https://tostpost.com/pl/zdrowie/21281-dlaczego-po-ow-jajka-smarujemy-past-do-z-b-w-eksperyment-dla-dzieci-z-.html

PT: https://tostpost.com/pt/sa-de/21282-por-que-metade-de-um-ovo-de-esfrega-o-pasta-de-dentes-experi-ncia-para.html

TR: https://tostpost.com/tr/sa-l-k/21322-neden-yar-m-yumurta-smear-di-macunu-deney-ocuklar-i-in-yumurta.html

UK: https://tostpost.com/uk/zdorov-ya/21305-nav-scho-polovinu-yaycya-mazati-zubnoyu-pastoyu-eksperiment-dlya-d-tey.html

ZH: https://tostpost.com/zh/health/12671-why-half-the-eggs-to-smear-toothpaste-experiment-for-kids-with-egg.html






Alin Trodden - author of the article, editor
"Hi, I'm Alin Trodden. I write texts, read books, and look for impressions. And I'm not bad at telling you about it. I am always happy to participate in interesting projects."

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