The Entire sales of all kinds of goods and services are divided into two big parts. The first is B2C, the second B2B. Quite often, faced with these cuts, many wonder: B2C – what is it? Or what is B2B? So, let's see.
Literally translated transcript, get "business to business", from English to business to business. The term denotes any B2B business focused on the sale of goods or services to other businesses. As example, wholesalers who sell their goods in large quantities, a trade organization representing major producers and speakers only sellers, and so on. B2C market - that is, what is B2B and what are their differences?
Sales in this segment of the market is characterized by several features. Among them are:
With the market-oriented business, more or less sorted out, let's move on to the segment, oriented on the consumer. So, B2C - what is it? English - business to customer, but in our home – "business to buyer". If you compare it with the segment of business focused on the sales for sellers, you can see that these concepts are fundamentally different.
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As commodity market, the market of services for B2C differs from B2B. This applies to all areas of business. For example, B2C courier service. Focus on the consumer market requires a carrier company to have a very wide warehouse network and transport. This is necessary because the company needs to reach the maximum audience and create the best conditions for the customers.
If you look closely to many businesses, especially large ones, we can understand that in a certain place blurred the clear distinction between the two kinds of promotion products. Natural desire of the owner of any business – getting the most profit, and if given the opportunity to get extra customers, no one will refuse. A good illustration will be all sorts of basebuilding materials. Or dealer firms that distribute products at the outlets.
Consider this example: there is a small organization dedicated to the production of metal products. In their work, this company uses paint products. The owner acquires it at hardware stores or on building bases, since to buy goods directly from the manufacturer he small amounts. Alternatively, the owner can find a company that has a dealer agreement with the manufacturers and which distributes their products at the most DIY stores. Given that these companies have so-called minimum order, for example 100 dollars, ordinary consumers are automatically eliminated. But for the small business owner, this amount is quite acceptable, given that in the production process it uses these products. Working with dealer company, it receives substantial savings as in this case, the price he pays for goods, almost equal to the purchase price of any store.
In this case, the owner of a small business is as a small consumer, as the volume of its purchases is much less than in stores, and nevertheless, he is able to enjoy the best terms than other consumers.
What is the difference In B2B from B2C? Between these two markets there are pretty significant differences, although at first glance they are very similar. These differences are concluded as in the marketing approaches, and in order to consumers.
The Main differences between the market for consumers from the market to sellers:
Thus, we can conclude that corporate sales differ from sales in the B2C market what it is partitioning, which requires different approaches and methods.
Article in other languages:
AR: https://tostpost.com/ar/business/22399-b2c---b2c-b2c.html
HI: https://tostpost.com/hi/business/24019-2---2-2.html
JA: https://tostpost.com/ja/business/21979-b2c-b2c-b2c.html
ZH: https://tostpost.com/zh/business/42606-b2c--b2c-b2c.html
Alin Trodden - author of the article, editor
"Hi, I'm Alin Trodden. I write texts, read books, and look for impressions. And I'm not bad at telling you about it. I am always happy to participate in interesting projects."
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